Tuesday 13 October 2009

Teacher Feedback

This is looking great. Things to add: For you Auteur research you must add in an explanation this was work done in different groups but expalin how it has helped you. Now try to add clear lists - equipment needed, props, costume, actors, etc and add in images where possible - be as detailed as you can.

Mood Board

Friday 9 October 2009

Production meeting log

After a production meeting with Emma we have now finalized all the important decisions. The days on which we will be filming are Thursday 15th and Friday 16th of October. All filming will be done in and around the college site, in the staff room and music rehearsal room.

Most of the large props we need for the music video will be available from the college such as a chair or sofa and an old TV which we will be borrowing from the media department. The rest of the small props and costumes, we will bring.

Animatic

Dvd Cover Design Ideas

For our dvd cover we are going to use white demin (the material) as the main theme. For instance the front of the dvd cover will have white denim on it which is rather ironic as the bands name is also white denim.

The sort of look of white denim is shown below.

Or we could use a picture like the one shown below of a conventional piece of denim and adapt it in photo shop so that the denim goes from black/blue to white




Thursday 8 October 2009

Email To The Band

Response To Feedback

From the comments the other groups made about our blog, we have decided to correct the faults found in our blog. These include, filling in the gaps by designing magazine adverts and dvd covers as well as uploading the story board and mood board, these should all be up soon.

Response to Blog

Points made by the other groups

Good points
  • Good first graphic design
  • Good use of official music video
  • A very good use of existing logo
  • Great research
Bad points
  • Maybe a bit too extensive
  • In need of moodboard, magazine ad, dvd cover and story board
  • More reference to what we've done so far
  • 'The whole thing is just really horse shit.'

Tuesday 6 October 2009

Peter Serafinowicz Show - Gem Mania

http://www.youtube.com/watch?v=OvMdD_JCFUc

A spoof of shopping channels.


The Price Drop TV website, showing the colours and motifs associated with the channel.

List To Do (from teacher)

BLOG SUGGESTIONS

Remember to LABEL EACH POST so the examiner knows who has been putting the work in.

Stuff to include: Notes from every meeting you have with your group. Remember: you’re a production team now, not a bunch of students. If you have any differences of opinion, mention them, chart how you reach certain ideas and choices – use it as a diary of the project’s development.

Mood board – a collage of images, writing fonts and ideas that capture the tone and look of the project. Either collect pictures from the internet (flickr, google) and put together in Photoshop. Or cut up magazines and paste onto paper – then take a digital photo.

Influences – embed music videos, clips from TV, film trailers, experimental film – anything that has helped shape your vision of your project. Then write up just how the clips have influenced you, mention intertextuality, and even if you don’t end up using these influences then say just why.

Similar music types or video – embed examples from youtube etc and explain which codes and conventions you’ll be looking to use. Use Goodwin’s theory (it is on the blog) to the criteria to structure your analysis.

An email to the band to demonstrate that you understand issues surrounding copyright

Song lyrics and your interpretation of them.

Test shots – any footage you’ve taken to experiment with an effect.

Digital photos of locations, costumes, props, lighting,

Storyboards, timeline, shot list – take digital photos.

For DVD covers, magazine ads - CD covers, tour adverts, adverts and logo that catch your eye – take pictures of, embed from the net or post a link to.

Look on Photoshop tutorial sites for ideas of effects and fonts you could potentially use and learn just how to create the look you want. Remember this is marketing so make it appropriate to the type of consumer the music/video is intended for.

Podcasts! You can do Podcasts – just as long as they sensibly put together and are to the point. An intelligent discussion about parts of the planning, different techniques or even a Director’s commentary would make a great post.

ANYTHING AS LONG AS IT IS CONSTRUCTIVE, WELL PRESENTED AND RELEVANT!

Friday 2 October 2009

Existing logos




the image above Shows many different shopping channel logos and as you can see they all vary, but there are also some similarity s These being that they are simplistic logos, that are easy to take in, for example they all don't contain garish colours or over the top styling.

From these we will attempt to design some logos for the various shopping channels that will be included in our music video.

Thursday 1 October 2009

Music Video Analysis



The video for Uprising, by Muse, has many of the characteristics of the rock music genre. A large part of the video is taken up by the band performing the song. This is typical to rock videos. There is also a small narrative, involving giant Teddy Bears that rise up and begin to destroy the city. The explosions and flying sparks are also visuals you can find in many rock videos. These fly across the screen in slow-motion, which gives the song, along with the video, an epic feel.

The bears are matching the lyric in the song ‘rise up and take the power back’, as they take control of the city. This shows that the lyrics connect to the visuals. Something that also connects to the visuals, this time the explosions and glass smashes, is the music. The glass smashing only occurs in time with the drum beat, while the explosions start when the chorus of the song beings.

Because the record label requires shots of the band or artist to sell the product, close-up shots of the lead singer, the drums being played and the guitarists guitar are all included in the video. Some of the motifs that run though Muse’s video, are also in this video. The use of explosions is common in Muse videos, as is their unusual costumes. These help the record label, and the band, have a clear and unique image, so you can tell that you are watching a Muse video.

The video has a clear intertextual reference to monster movies, such as Godzilla (Honda), King Kong (Cooper & Schoedsack, 1933) and Cloverfield (Reeves, 2008). The bears are destroying the city, much like monsters from monster movies. By using teddy bears, something that is not very monster-like, instead of monsters, the video creates a unique twist on a classic story.

Autuer Research







Other influences

Whilst developing the ideas for the video, we looked on youtube for more inspiration. We found a couple of videos which helped us develop our final idea.


Shown above is a screen shoot from one of the Music video that influence our final idea ( Mc fly Five colours in her hair). The reason why this particular music video influenced us, was the fact that it had basically the the exact same shot we were trying to create. Our shot will be a side-on and low angle shot, showing the TV, which is rather different to this shot. But we will also be taking the idea of everything being black and white apart from the tv.



http://www.youtube.com/watch?v=rEETC3msD9U

Above is a link the to the second video that influenced us.
This video has a particular scene, which we thought would be great in our music video. This scene being 3.19 mins in and ending 3.24mins. The scene shows the tv flicking through many different tv channels. This will also be in our music video only with each channel being a shopping channel.

Intertextual references

The video will be full of references to shopping channels, the point of this is to poke fun at the genre. This includes a range of useless and poorly made products, a large amount of channels that all look the same, graphics and text which sarcastically mimic the originals, an over-enthusiastic presenter and a tacky set

The text which scrolls at the bottom of the screen will be made up of several jokes and gags, for instance "triple call rates apply in Yorkshire" and the mention of several other ridiculous products such as "glow in the dark tents" etc.
 
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