Intertextual references

The video will be full of references to shopping channels, the point of this is to poke fun at the genre. This includes a range of useless and poorly made products, a large amount of channels that all look the same, graphics and text which sarcastically mimic the originals, an over-enthusiastic presenter and a tacky set

The text which scrolls at the bottom of the screen will be made up of several jokes and gags, for instance "triple call rates apply in Yorkshire" and the mention of several other ridiculous products such as "glow in the dark tents" etc.